StreamVine » News

Perry Technology Calls Out Your Name

Mat — Thu, 21 Oct 2010 22:25:47 +0000

Christy Hoppe/Reporter - Dallas Morning News

The latest email missive sent by the Rick Perry campaign shows some cutting-edge technology that is creating interest from other campaigns across the country.

If you’ve signed up to be kept informed of events, new ads and other campaign info, as I have, then you probably got something in your email this morning.

If you click on the video, you’ll see Perry standing before a screen of a billowing Texas flag. Then he starts out saying something rather startling: “Hi, your name “. Yes, it’s the governor. And he’s personally urging you to vote early.

The technology is from BizGreet. Here’s their explanation of how it’s done: “To do this, the Governor recorded almost 700 names, over 30 cities, and 3 different outros that changed based on the date. It might sound daunting, but it’s really simple, quick, and the Governor was able to record all of these segments in just 45 minutes.”

Spokeswoman Catherine Frazier said the campaign used the technology before during the primary to good reviews. “It’s been a really cool way to reach out to people,” she said.

Indeed, he was so nice and friendly when he said my name. Sometimes in real time, after I ask certain types of questions, it doesn’t always have the same inflection.

Gubernatorial candidates go all-in on social media efforts

Mat — Tue, 05 Oct 2010 04:23:18 +0000

By Omar L. Gallaga

| Permalink |

AMERICAN-STATESMAN STAFF

Updated: 5:20 a.m. Monday, Oct. 4, 2010

Published: 9:35 p.m. Sunday, Oct. 3, 2010

The list of things that Texas Gov. Rick Perry and Bill White, his Democratic opponent in November, disagree upon is long. But on the subject of social media as a tool to reach voters, the candidates are in harmony. Although the campaigns differ in their online tactics, both say they began to buy into social media in a big way early in 2009 and they’re each giving it unprecedented time and resources.

Perry and White both use smart phones to keep followers updated via Twitter and Facebook (White has an iPhone, Perry a BlackBerry). Their staffs tote equipment to send videos, photos, status updates, e-mails and blog posts from the road. Sometimes, the messages aren’t entirely earth-shattering. On Twitter, Perry posted a photo with teen stars Joe Jonas and Demi Lovato. And a recent Facebook post from White reads: “Andre Johnson does it again for the Texans. Can the Texans go 2-0?”

But the campaigns believe that their efforts — everything from off-the-cuff updates to more substantial efforts such as reactions to news stories, responses to voter questions and online videos — are giving Texans greater access to the candidates and delivering their messages to where the eyeballs are.

“They’re both very proficient,” said Mike Chapman, a partner in Apogee Campaigns, a nonpartisan consulting firm that’s closely following the campaigns. “Texas is getting a good representation on both sides of the aisle in terms of all the latest tools.”

‘We’re test pilots’

To hear the candidates tell it, the road to social media saturation began in early 2009 as the dust was settling from the 2008 presidential election, in which the Barack Obama campaign employed an iPhone app, Facebook efforts and a website.

When the Perry campaign began its re-election efforts a year and a half ago, the governor said, it met with Jeff Hunt, a co-founder of PulsePoint Group, a management consulting firm.

“We knew texting and e-mails played an important part of the 2008 campaign,” Perry said in a phone interview. “But we really didn’t have an understanding of the breadth and depth of social media. (Hunt) laid it out, and that was kind of my ‘Eureka’ moment.”

Perry says he’s seen a strong shift in voters relying on social networks for news. He says he likes sidestepping mainstream media and connecting directly with voters.

“It’s really interesting to watch it blossom,” he said. “We’re reaching voters we would never have reached otherwise, especially young voters. It’s substantially more efficient than having to sit there and do one-on-one interviews with guys like you. … I kind of think we’re test pilots right now.”

In conversation, Perry sometimes refers to Twitter as “Tweeter,” but it’s clear he grasps the nuances of the short-form social network, which has about 150 million users worldwide.

The campaign has multiple Twitter accounts. On the one he posts to personally, @GovernorPerry, he sometimes reposts tweets from followers and replies to messages. He says he blocks Twitter users who attack him with bad language, but he’s also blocked a few progressive bloggers, according to a Twitter list kept by Katherine Haenschen of the Democratic news site Burnt Orange Report. When a Twitter user blocks someone else, the user’s tweets no longer appear in that blocked person’s stream of messages, and the blocked person is no longer on the user’s list of followers.

The @GovernorPerry account has about 29,797 followers compared with about 4,621 followers for White’s @billwhitefortx.

While Perry tweets enthusiastically, White has taken a liking to Facebook, where his official page had been “Liked” 137,871 times compared with 43,227 times for the official Rick Perry Facebook page as of Sunday evening.

White said in a phone interview that he posts thoughts on issues and responds to comments and questions.

“We’re using social media to have a real conversation with voters and allow people to understand those things that I’ve found are important to Texas voters,” he said. “We’ve found Facebook is a good platform for citizens to interact with others and with me.”

Last month, while watching a Houston Texans NFL game at home, he invited his Facebook fans to post questions and took a couple of hours to answer them. His posts, he said, “have surprised a lot of people. People know that it’s me, that I’m doing the posts.”

Asked whether Facebook is the best place to have deep conversations about the most significant issues facing Texas, he takes a long pause.

“It’s hard to have a deep conversation, but it is possible to have a broad-based conversation,” he said.

Perry campaign: plugged into platforms

Campaign staffers and Perry himself are quick to point out that the governor’s not exactly hurting for name recognition. So instead of plastering the state with Perry’s name on stickers and yard signs, says campaign manager Rob Johnson, the staff is leaning heavily on the new online tools.

“We don’t have paid headquarters in towns across the state,” Johnson said. “We don’t have physical offices. We don’t do any of those annoying auto-dialers. We’re depending completely, entirely, on social networks and personal contact, rather than the traditional way of doing things that most people say you have to do to win campaigns. (The governor) has embraced this technology and embraced these social platforms. We follow his lead.”

In addition to Twitter, the Perry camp has an e-mail contact list of more than 850,000, an app for Palm and iPhone smart phones and a text messaging campaign. Texans for Rick Perry has also experimented with the Austin-based social network Gowalla, which allows Perry to broadcast where he is and what he’s doing. Working with an Austin company called BizGreet, Perry records personalized video greetings to supporters who sign up for his e-mail list and agree to become members of the “Perry Home Headquarters” program, in which Texans volunteer to recruit 12 friends to vote for Perry.

The campaign has posted dozens of videos to YouTube. The videos are often online only and are separate from ads shown on television. The campaign has also courted bloggers from sites such as Redstate.com by providing face time with the governor.

It closely follows what’s happening across its social media accounts. Will Franklin, director of new media and research for the campaign, says he’s on social media for “as long as I’m awake.”

“We don’t need to do focus groups or any of that junk,” Franklin said. “We knew about the tea parties early because we’re plugged into what people are saying on those platforms.”

In encouraging followers to pass on items on Twitter and Facebook, the Perry camp is targeting “friends-of-friends”: They might not follow the governor, but they might see a video or tweet passed on by a friend or family member.

“The whole premise behind this entire campaign is to not try to force people to our structure, but to adapt our structure to how people live their lives,” said Dave Carney, a longtime political adviser to Perry. “We put the information (voters) care about out there in a way they want that’s customized to everybody. We’re looking at having 4 million different campaigns. Every voter who’s going to vote for us, we’re asking them, ‘You design your own damn campaign.’\u2009″

White campaign: helping ground game

One of White’s early campaign decisions made it clear he was going to take technology seriously. He brought on Katy Bacon, his communications director, from Google.

At billwhitefortexas.com, a Letter to the Editor option directs voters to local newspapers and helps them construct a customized letter.

Another tool helps supporters send an e-mail to friends and family. Zach Edwards, new media director for the White campaign, says that 25,000 such e-mails were sent at a single campaign event. A “Make Calls for Bill” tool gives volunteers access to the campaign’s calling list.

“We’re really using our virtual tools to reinforce our in-person tools,” Bacon said. “One of our organizers in Austin says that there’s no substitute for one of your neighbors standing on your front porch and telling you face to face why they support Bill White. What we do online is to reinforce our ground game.”

Edwards says student supporters can receive text messages that are specific to their school, which has helped in organizing small campus groups and increasing turnout for campaign stops.

“Text messaging really cuts through the clutter,” Edwards said. “It’s one of the tools we’ll use heavily during early voting.”

The White campaign has launched websites such as Audit the Texas Enterprise Fund that it has promoted on Facebook as well as websites and Twitter accounts like Part-Time Perry that mock the governor. (For its part, the Perry campaign has a similar Twitter account called Liberal Bill.) Bacon touted a series of YouTube videos featuring Texans talking about the race called Texas Voices.

Bacon says that White’s campaign hasn’t employed all the technology that the Perry camp has because it wants to focus its efforts.

“We have focused on the tools that get us the best adoption rates and the best results,” she said.

Besides his iPhone, White uses an iPad that was a gift from his wife. But he also keeps around his old flip phone.

“One young staff member picked it up and looked at it and said, ‘Why so retro?’ ” White said.

Who leads in social media?

Since March, Matt Glazer of GNI Strategies LLC, a new media consulting company, and Phillip Martin of the Texas Democratic Trust have counted comments and “likes” posted in response to the candidates’ updates on Facebook. Martin and Glazer, best known as bloggers on the Burnt Orange Report, say White’s Facebook page attracted 25,115 comments and 95,417 “likes” from March to August compared with 9,489 comments and 32,026 “likes” for Perry. They say the time people spend on Facebook — more than seven hours a month on average per user, according to the Nielsen Co. — and its 500 million users make those numbers significant.

“There’s a lot of value in Facebook that we’re not seeing across other social networking platforms,” Glazer said.

Chapman, of the nonpartisan Apogee Campaigns, gave Perry credit for tweeting on his own. “For somebody with significant incumbency like Rick Perry to still be willing to get out there and tweet with the folks says something about him, I think.”

Michael Quinn Sullivan, president of the conservative nonprofit Empower Texans, said the Perry campaign’s more aggressive and varied use of social networks will help it. “All those things are going out in unison. … Perry is clearly doing better than the other guy.”

But it’s no guarantee.

“Nov. 3 will tell us a lot more about who was really effective,” Sullivan said.

ogallaga@statesman.com; 445-3672

BizGreet a PepsiCo10 Finalist

Mat — Wed, 28 Jul 2010 22:12:50 +0000

PepsiCo brand and marketing teams to select partners for pilot activation programs from among 20 presenting entrepreneurs

PURCHASE, N.Y., July 27 /PRNewswire-FirstCall/ — PepsiCo today called on 20 promising start-ups in technology, media and communications to present at the inaugural PepisCo10 Summit, the second phase of the company’s new innovation incubator program and a gathering of PepsiCo brand and marketing teams, agency partners and venture capitalists. The 20 presenting entrepreneurs are vying to earn a spot as one of the PepsiCo10, to be matched with industry mentors and to activate pilot programs with PepsiCo brands. For more information on PepsiCo10, visit http://pepsico.presslift.com/pepsico10summit.

Among the top start-ups are several connected TV technologies, a popular trend in media convergence; mobile couponing solutions, a still mostly unrealized consumer engagement point for consumer packaged goods companies and retailers; and niche social networking platforms that bring consumers together around common interests like music and sports.

“The top 20 PepsiCo10 finalists are incredibly talented and creative—an energizing source of outside innovation that we welcome into our organization,” said Seth Kaufman, Director of Media Strategy and Investment for PepsiCo North America Beverages. “We look forward to hearing their proposals and partnering with them to inspire new approaches and opportunities to engage our consumers and retail partners.”

Entrepreneurs were asked to focus PepsiCo10 submissions on one of four innovation segments: social media, mobile marketing, place-based and retail experiential marketing, or digital video or gaming. In addition to presentations from five of the 20 finalists in each of the four categories, Summit attendees will hear from category visionaries:

Linda Boff, Global Director, Marketing Communications and Digital, GE (social media)
Michael Becker, Managing Director, North America, MMA (mobile marketing)
Ann Mooney, Founder and CEO of Rising Moon (place-based and retail experiential marketing)
Dina Kaplan, CEO, Blip.tv (digital video or gaming)

“Technology and communications is the meeting place for brand experience today,” said B. Bonin Bough, Director of Digital and Social Media for PepsiCo, “and that is why we created the PepsiCo10—to help foster ideas at that nexus. For our company, social and digital media is a growing business driver, and it is important for us to constantly seek out new partners and opportunities in the space.”

The 20 presenting finalists were selected from nearly 500 online submissions and will present at the two-day PepsiCo10 Summit where PepsiCo brand and marketing teams will have the opportunity to vote for their favorites. Up to 10 start-ups will be named the inaugural PepsiCo10. These organizations will have the opportunity to execute a pilot project with one of the elite PepsiCo brand teams.

PepsiCo is partnering on the program with global venture capital firm Highland Capital Partners and premiere social media publication Mashable and is connecting selected entrepreneurs with other business partners, including OMD Ignition Factory, TracyLocke, dmg :: events and Weber Shandwick.

“The new innovation paradigm is increasingly looking for cross collaboration and novel approaches and partnership models for accelerating the growth of innovative companies,” added Michael Gaiss, Senior Vice President with Highland Capital Partners. “The quality of applicants for the PepsiCo10 has been a true testament to the passion and commitment to entrepreneurship that continues to drive innovation across the globe.”

The top 20 finalists for the PepsiCo10 include:

Social Media & Marketing

Mobile Marketing

Place-Based and Retail Experiential Marketing

Digital Video and Gaming

About PepsiCo

PepsiCo offers the world’s largest portfolio of billion-dollar food and beverage brands, including 19 different product lines that each generates more than $1 billion in annual retail sales. Our main businesses – Frito-Lay, Quaker, Pepsi-Cola, Tropicana and Gatorade – also make hundreds of other nourishing, tasty foods and drinks that bring joy to our consumers in more than 200 countries. With annualized revenues of nearly $60 billion, PepsiCo’s people are united by our unique commitment to sustainable growth, called Performance with Purpose. By dedicating ourselves to offering a broad array of choices for healthy, convenient and fun nourishment, reducing our environmental impact, and fostering a diverse and inclusive workplace culture, PepsiCo balances strong financial returns with giving back to our communities worldwide. In recognition of its continued sustainability efforts, PepsiCo was named for the third time to the Dow Jones Sustainability World Index (DJSI World) and for the fourth time to the Dow Jones Sustainability North America Index (DJSI North America) in 2009. For more information, please visit www.pepsico.com.

About Highland Capital Partners

Highland Capital Partners was founded with the mission of helping great people build great companies. For over twenty years, the firm has taken a sector-focused approach to investing in exceptional healthcare, internet & digital media and technology companies. With $3 billion of committed capital and offices in Boston, Silicon Valley, Shanghai and Geneva, Highland has invested in and worked to create such firms as Ask Jeeves, Avid Technology, CheckFree, Conor Medsystems, lululemon athletica, Lycos, MapQuest, Navic Networks, New York Times Digital, Ocular Networks, P.A. Semi, Quattro Wireless, Quigo, Staples.com, Starent Networks, Sybase, Telica and VistaPrint. For more information, visit Highland’s web site at www.hcp.com.

About Mashable

Founded in 2005, Mashable is the top source for news in social and digital media, technology and web culture. With more than 25 million monthly pageviews, Mashable is the most prolific news site reporting breaking web news, providing analysis of trends, reviewing new Web sites and services, and offering social media resources and guides. Mashable’s audience includes early adopters, social media enthusiasts, entrepreneurs, influencers, brands and corporations, marketing, PR and advertising agencies, Web 2.0 aficionados and technology journalists. Mashable is also popular with bloggers, Twitter and Facebook users — an increasingly influential demographic.

Additional PepsiCo10 Partners

http://www.omd.com/

http://www.tracylocke.com/

http://www.dmgevents.com/

http://www.webershandwick.com/

SOURCE PepsiCo

Read Original Press Release

BizGreet to host session at RISE Austin 2010

kelly — Wed, 24 Feb 2010 21:56:51 +0000

BIZGREET CEO MAT HARRIS TO INFORM RISE CONFERENCE ATTENDEES HOW TO “SELL NOW, BUILD LATER” ON MARCH 4

(AUSTIN) “Mat Harris, co-founder and CEO of Austin-based online marketing company BizGreet, will be part of this year’s RISE Conference in Austin, leading a session entitled “Sell Now, Build Later.” The session, to be held Thursday, Mar. 4, from noon-1:30 p.m., at the ND at 501 Studios (501 N. IH-35, 5th and Brushy entrance) will detail successful strategies for introducing minimally viable products into the market, based on BizGreet’s early successes as an online marketing innovator.

To read the full release on PRWeb click here

Sell Now, Build Later – Building the Minimally Viable Product to Bring Your Idea to Market

RISE is a free conference for entrepreneurs of all types, providing a forum where you can connect and exchange ideas that inspire the entrepreneurial spirit.

For more info and to register for RISE please visit http://www.riseaustin.org

San Angelo Standard-Times – Business News

kelly — Tue, 09 Feb 2010 17:51:53 +0000

SAN ANGELO, Texas

Local network helps fund Austin company

BizGreet, an Austin-based technology company, which offers a platform for mass-personalizing video streams that clients can use to better connect with their customers, has recently announced $245,000 from three Texas investment groups one from San Angelo.

It received investment money from the Concho Valley Angel Network in San Angelo, the newly formed Baylor Angel Network at Baylor University and Austin-based Central Texas Angel Network.

The $245,000 in combined funding from the three networks will help BizGreet, which was launched in 2008 by Mat Harris and Mark Peters, grow its business and reach out to more potential clients in 2010. The company, which counts Gov. Rick Perry and the Round Rock Express among its clients, uses a patent-pending application to personalize videos delivered to customer and prospect databases. It allows personalization options that include addressing recipients by their firs names within videos.

“I believe that BizGreet creates a new standard and establishes new potential for online marketing. Gaining this important endorsement from the Central Texas Angel Network, coupled with our endorsements from the Baylor Angel Network and Concho Valley Angel Network, clearly demonstrates that others see that potential, Harris said.

——

Originally published 08:46 p.m., February 7, 2010
Updated 09:31 p.m., February 7, 2010

(Article at http://www.gosanangelo.com/news/2010/feb/07/no-headline—businessnews/)

BizGreet receives $245,000 in funding from three Texas investment groups

kelly — Wed, 20 Jan 2010 17:54:02 +0000

(AUSTIN) Austin-based technology company BizGreet, which offers a platform for mass-personalizing video streams that clients can use to better connect with their customers, has announced funding from three Texas investment groups. In addition to being one of 12 companies receiving funds from the Austin-based Central Texas Angel Network in 2009 announced this past month BizGreet also received investment money from the newly-formed Baylor Angel Network at Baylor University and the Concho Valley Angel Network in San Angelo.

“In today’s economy, it’s difficult to raise funding for companies that are not backed by serial entrepreneurs or strong intellectual property,” said Randall Crowder, Exceutive Director of the Central Texas Angel Network. “BizGreet is an impressive success story because I believe angel investors rallied behind Mat, a charismatic entrepreneur, and BizGreet, a company that is already proving that it has the potential to redefine direct marketing.”

The company, which counts Gov. Rick Perry and the Round Rock Express among its clients, uses a patent-pending application to personalize videos, delivered to customer and prospect databases. BizGreet allows personalization options that include addressing recipients by their first names within the videos.

The technology encompasses more than just video delivery “it also allows for tracking how many times the videos are watched and forwarded, for customizable calls to action (directing the viewer to a point-of-sale or donation form, for example), and for generating reports detailing who viewed and who followed through on calls to action.

“I am proud to be among those companies that Central Texas Angel Network chose to invest in for 2009,” said Harris. “I believe that BizGreet creates a new standard and establishes new potential for online marketing. Gaining this important endorsement from the Central Texas Angel Network, coupled with our endorsements from the Baylor Angel Network and Concho Valley Angel Network, clearly demonstrates that others see that potential.”

For more information on BizGreet, including online demos of how the personalized greetings work, please visit streamvine.com.

# # #

MEDIA CONTACT:

Phil West, Luminaria Media & Public Relations

512.879.6460, phil.west@luminariamedia.com

Startup lets customers personalize business video greetings

Mat — Sat, 16 Jan 2010 18:16:38 +0000

Austin American Statesman, January 16, 2010

By Lori Hawkins, American-Statesman Staff

An Austin startup is helping clients, including Gov. Rick Perry’s re-election campaign, personalize their mass online marketing efforts.

BizGreet Inc.’s software lets users create videos that include recipients’ first names. That turns a generic message into one that, in Perry’s case, greets the viewer with a “Hey, Dennis,” “Hey, Bob,” or “Hey, Karen.”

BizGreet was launched in 2008 by entrepreneurs Mat Harris and Mark Peters, who previously founded Austin marketing communications firm Good Goliath.

“People are far more responsive to hearing messages when they’re called by name,” said Harris, CEO of BizGreet. “Direct-mail campaigns have long used that idea, and now we’re taking that level of personalization to Web-deliverable video.”

BizGreet is targeting sports teams, nonprofit groups , political campaigns and retailers.

The company has worked with a dozen clients, including First Crush Tastings, a wine and spirits promotions company that used a video campaign to reach wineries and distributors; and Business Bank of Texas, which used the service to promote a new product to entrepreneurs and executives. The Round Rock Express sent BizGreet videos featuring Reid Ryan, the chief executive of the group that owns the team , to promote season ticket sales to fans.

Now, BizGreet, which had been self-funded by Harris and Peters, is in expansion mode, after raising $250,000 late last year. Investors included former Neiman Marcus chief executive Richard Marcus and members of the Central Texas Angel Network, the Baylor Angel Network and the Concho Valley Angel Network in San Angelo.

Marcus, who was CEO of Neiman Marcus for 10 years until 1988, now lives in Austin, where he advises and invests in startups. He is also an investor in Austin startup 7 Billion People, which sells software that personalizes the online experience for Web customers.

Marcus said he met Harris and Peters at an Entrepreneurs’ Organization event last year and was intrigued by their idea.

“Coming from a background in retail, I’ve always been interested in how communication with potential customers can be made more personal,” Marcus said. “I think they’ve figured out one very effective way to do it. I like the product as it stands right now, and I think it can only improve.”

To create personalized videos, the video speaker records 150 to 200 greetings â€” “Hi, John,” “Hi, Jane” etc.

BizGreet says that’s enough to reach 70 to 80 percent of the first names on any given contact list. After individual greetings are recorded, BizGreet uses a database to match personal videos to names of recipients. (Those whose names aren’t on the list receive a generic “Hi there” greeting.)

Recipients receive an e-mail with a Web link to the video.

The service also includes a “tell-a-friend” feature that allows recipients to forward the video to others. Those follow-up recipients also receive personalized messages.

BizGreet provides clients with specific, real-time data on how many recipients are viewing the video. In addition to the number of clicks, the company knows which individuals viewed and clicked.

The cost varies depending on the size of the mailing. Harris said customers pay a small account setup fee, and an amount for each unique view and click, which varies from a few pennies per action to a few dollars, depending on the use and size of the audience.

The Perry re-election campaign distributed 182,000 videos last fall asking recipients to participate in an online chat with the governor.

“We were extremely pleased with the service, because it created a direct connection between Gov. Perry and the voters he’s reaching out to,” said Catherine Frazier, Perry’s campaign spokeswoman, who said the effort increased traffic to the Perry re-election Web site.

For now, BizGreet, which has five employees, is using its new investment to hire a salesperson and a software developer and to add personalization features to its product, Harris said.

“Web video and personalization are going to explode this year,” he said. “We’re really at the cusp of the two waves, and we’re going to move fast to capitalize on it.”

lhawkins@statesman.com; 912-5955

The Texas Tribune: Rick Perry Gets Personal

Mark — Wed, 09 Dec 2009 16:04:21 +0000

photo by: Todd Wiseman

Governor Rick Perry’s campaign married politics with personalized marketing this fall when it sent out thousands of customized videos to supporters. Each received a video message with the governor saying the recipient’s first name, followed by a campaign call to action.

Watch the full video at http://www.texastribune.org/stories/2009/dec/09/rick-perry-gets-personal/

Rick Perry’s Gubernatorial Re-Election Campaign Partners With BizGreet

Mark — Sat, 24 Oct 2009 09:52:24 +0000

Austin, TX, October 23, 2009 — Rick Perry’s 2010 re-election campaign for Texas Governor is partnering with Austin-based company BizGreet to create personalized video messages. BizGreet’s patent-pending application will be used in web-deliverable videos to supporters who sign up to receive info from Team Perry. The videos from Gov. Perry include introductory videos greeting supporters by their first names – one of the ways that BizGreet can personalize video — and can be tracked for views and forwards via the application.

Read the entire press release on PRWeb.

BizGreet featured in Austin Business Journal

Mark — Sat, 03 Oct 2009 21:30:19 +0000

Austin, Texas, October 2, 2009 – The Austin Business Journal featured BizGreet and its unique web application for creating mass-personalized web video in today’s issue. Read the full article at http://austin.bizjournals.com/austin/stories/2009/10/05/story6.html.